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Taking Pride in What You Do

October 12, 2016     Business and Leadership
This spring my husband and I were lucky enough to work with a service pro who clearly took immense pride in his work. His work, and his attitude, stood out. So much so that I’ve shared this story with friends and colleagues, and decided to share more broadly with all of you. We all have a story or stories of incredible customer service we’ve... Read More

Learning on the Fly

July 20, 2016     Business and Leadership
I recently gave an internal presentation to current and up and coming company leaders at Angie’s List. Here it is adapted for external audiences. Learning on the Fly is the perfect success factor for me to address. Learning on the fly sounds – and is – so much better than making it up as you go along.   I got my start at Angie’s List by learning... Read More


April 11, 2016     Business and Leadership
Angie’s List faces many of the same challenges that every company faces – competition in the marketplace; finding and retaining employees; and staying on top of the latest technology. As a home services company with a decidedly technological focus, these challenges take on an even greater significance. It’s the tech companies’ ability to create... Read More

A Continued Commitment to Lead Safety Awareness

November 16, 2015     Consumer Empowerment
Thinking back on this year’s observation of National Lead Prevention Week, I’m proud of our continuing work to educate consumers and contractors about the dangers of lead paint. We joined the U.S. Environmental Protection Agency’s “Look for the Logo” campaign during the annual lead safety awareness focus, which occurs every year during the last... Read More

Disrupting the Home Services Industry Yet Again

November 06, 2015     Consumer Empowerment
What would it take for you to press the button on an online home-project offer? If you’re like most folks*, you want to know you’re paying a fair price and that the company you hire will make any problems right or return your money. If you wish it was that easy to buy home services online, you’re in luck. There’s a revolution happening in how... Read More

Stay Open to Ideas from the Front Lines

October 23, 2015     Business and Leadership
I'm happy that the editors at LinkedIn included the following post in their #BeTheBoss Influencers package: In the 20 years since I launched what became Angie’s List, what it means to “be the boss” has had to evolve. A challenge for me now, as chief marketing officer of a company with 2,000 employees, is accessing ideas from the people who spend... Read More

Pictures Bring Member Reviews to Life

November 02, 2015     Assorted Topics
I love it when Angie's List members include photos with reviews. Images bring to life the wonderful ways people use Angie’s List to transform their homes and property. Member-submitted photos not only flesh out a service-provider review, they are sometimes featured in articles we publish. With Thanksgiving and other holidays almost here, this is a... Read More

Indy Do Day 2015: Getting Out & Giving Back

October 09, 2015     Business and Leadership
It was a lovely October afternoon, and I was grateful for a good reason to leave the office and head down Market Street to one of my favorite places: Washington Irving School. Surrounded by a group of Angie’s List member-care pros, I spent a few hours in warm sunshine and a cool breeze, thoroughly enjoying something I might complain about doing at... Read More